Celebros, the premier site-search partner for the e-commerce giant Magento, and global industry leader of site search, navigation, and revenue-optimization solutions for online retailers, has partnered with GlassesUSA.com, a leading online retailer of prescription eyeglasses and sunglasses, to launch the Celebros Salesperson Site-Search designed for Magento E-Commerce stores on GlassesUSA’s website.

Celebros and Magento, the global open source e-Commerce platform provider, recently formed a partnership to bring the Celebros Salesperson site-search and merchandising capabilities to Magento Enterprise, Magento Professional and for Magento Community customers.

“Site-search technology can affect the majority of a store’s traffic, which has a critical impact on performance,” explained Roy Rubin, CEO and Founder of Magento. “Celebros has created the tools for our Solution Partners to effectively integrate site-search with reviews, ratings, and other compelling content into a unique shopping experience.”

With Celebros’ Salesperson Site Search, GlassesUSA.com now has the ability to simplify daily merchandizing tasks such as redirecting customers to promotion pages, implementing auto complete or flagging different banners for search queries. Having the ability to automate and streamline key search-merchandizing activities at top speed will improve the site’s effectiveness and free up more time for creative campaigns that ultimately increase sales. To date, Celebros is the only in-memory site-search engine with the record response time of 0.05 seconds or under per query.

“Magento has fundamentally changed the e-Commerce platform game by rapidly growing an active community of Solution Partners and developers,” said Ofer Alt, CEO of Celebros. “It has really opened the door for broader innovation by merchants who had previously been priced out of the cutting edge of e-Commerce.”

“As a Magento Partner, we’re focused on advancing this encouraging evolution. The Celebros hosted Software-as-a-Service (SaaS) solution that makes a difference to hundreds of top online-shops globally, dramatically simplifies implementation and lowers the barriers to benefit from the cutting edge search and merchandising capabilities. We are pleased to have an industry leader like GlassesUSA.com, a Magento customer, implement this service and look forward to helping more Magento customers meet their unique business and conversion goals by providing the best Site-Search and navigation in the industry.”

Celebros Inc., the industry leader in e-commerce site search and merchandizing, announced that it has entered into a strategic partnership with SeeVolution Inc.,  a California based company that provides real-time analytics for web sites and web applications.   

“We are pleased to welcome SeeVolution into the Celebros family,” said Ofer Alt, Celebros CEO.  “Seevolution’s powerful technology will be integrated as a standard feature for all of Celebros’ Conversion Pro V8 customers, giving our clients the ability to monitor customer behavior, in real time, with an “under the hood” look at shopper behavior.   Armed with this valuable  information, our clients will be able to keep their site current, relevant, optimized and offer their customers the best post-search experience possible.”

Using real-time analytics, live heatmaps and live traffic source tracking, SeeVolution converts aggregated data into visual tools and, analyzes visitor behavior and trends.  By tracking and capturing this information, online merchants are now able to visually see how customers actually search their sites and make changes and updates as needed in an easy to use format.

For example, Seevolution’s featured X-Ray Heatmap technology displays user live clicks and mouse movements, and follows live traffic sources through transparent overlays of a website.

“This technology works hand in glove with the Celebros Salesperson solution,” Alt explained.  “Seevolution empowers e-retailers to see how visitors use their site – where people are clicking, depth of scrolling, what links brought them to the site, what they are paying attention to or what they are ignoring, valuable information for any online retailer.”

Celebros recently introduced their new industry breaking Salesperson Conversion ProV8, designed for site search, dynamic navigation and merchandizing excellence. Key expert capabilities include the flexibility to instantly create, monitor and update dynamic campaigns during every step of the process using active intelligence taken from the shopper’s current actions and search habits. It’s just like having a live salesperson on the floor.

Providing this additional layer of analytics will empower Celebros clients to keep their sites optimized and ultimately realize greater conversions.

Seevolution  Inc. provides heatmaps and real-time analytics solutions with a behavioral analytics and monitoring tool that allows users to track activity and mouse clicks in real-time,  and see a live traffic feed that lays over the page users are tracking. The company was founded in 2010 and is based in Encino, California.

Celebros Inc. develops and sells integrated e-commerce search solutions designed to meet the needs of online retailer and is the industry leader. Its intelligent concept-based, Celebros Site-Search understands a shopper’s intent and returns relevant and accurate results every time — on the first page.  This translates into increased Conversion Rates and revenue for online stores.  Celebros is a Magento Enterprise Partner, and provides its Celebros Salesperson site-search and merchandising platform to Magento Enterprise and Magento Community customers as well as Magento Solution Partners.

Celebros has offices in New Jersey, Carpinteria, London, Hamburg, Munich, and Roissy CDG cédex, with an R&D center in Tel Aviv. For more information, visit http://www.celebros.com, or watch the Celebros YouTube Channels at http://www.youtube.com/CelebrosInc and http://www.youtube.com/ConceptSearch.

Celebros and Magento, the global open source e-Commerce platform provider, recently formed a partnership to bring the Celebros Salesperson site-search and merchandizing capabilities to Magento Enterprise, Magento Professional and Magento Community customers.

“Celebros has created the tools for our Solution Partners to effectively integrate site-search with reviews, ratings and other compelling content into a unique shopping experience,” explained Roy Rubin, CEO and Founder of Magento.  “Our Solution Partners are experiencing the benefits of Celebros’ Saleperson Site Search, with a positive effect on their store’s traffic and performance.”

 
Having the ability to automate and streamline key search-merchandizing activities at top speed will improve the site’s effectiveness and free up more time for creative campaigns that ultimately increase sales.   With Celebros’ Salesperson Site Search, SabonNYC.com can simplify daily merchandizing tasks such as redirecting customers to promotion pages, implementing auto complete or flagging different banners for search queries.  To date, Celebros is the only in-memory site-search engine with the record response time of 0.05 seconds or under per query. 

“Magento has fundamentally changed the e-Commerce platform game by rapidly growing an active community of Solution Partners and developers,” said Ofer Alt, CEO of Celebros. “It has really opened the door for broader innovation by merchants who had previously been priced out of the cutting edge of e-Commerce.”

“As a Magento Enterprise Partner, we’re focused on advancing this encouraging evolution. The Celebros hosted Software-as-a-Service (SaaS) solution that makes a difference to hundreds of top online-shops globally, dramatically simplifies implementation and lowers the barriers to benefit from the cutting edge search and merchandising capabilities.  We are pleased to welcome Sabonnyc.com, a Magento customer, to implement this service and look forward to helping more Magento stores meet their unique business and conversion goals by providing the best Site-Search and navigation in the industry, ” added Alt.

About Magento 

Magento is a feature-rich, professional Open Source e-Commerce platform solution that offers merchants complete flexibility and control over the presentation, content, and functionality of their online channel. Magento’s intuitive administration interface features powerful marketing tools, a catalog-management engine and is SEO optimized to give merchants the power to create sites that provide an unrivaled and rich online shopping experience for their customers, tailored to their unique business needs. Designed to be completely scalable and backed by an extensive support network, Magento is the ultimate e-Commerce solution. For more information about Magento, visit http://www.MagentoCommerce.com

About SabonNYC.com

SabonNYC.com sells a range of exceptional bath and body products using  the finest natural ingredients.  All products are manufactured and packaged by Sabon Israel and shipped worldwide.  For more information about SabonNYC.com, visit http://www.SabonNYC.com

About Celebros
Celebros, Inc. is the global leader in site-search, merchandizing, recommendations and mobile commerce for online retailers. Through its intelligent s concept-based search, Celebros site-search understands the shopper’s intent, and returns relevant and accurate results which translate into increased Conversion Rate and Revenues for online stores.  For more information, visit http://www.celebros.com

“Breakneck Speed, User Friendly, Measurable Value”

A First Look at Celebros Salesperson v8 suite

“We keep listening to our clients,” explains Celebros CEO Ofer Alt.  “It is our mission to tailor all of our solutions to meet the needs of our clients, and we develop the most innovative solutions available for e-retailers based on that feedback.”   Specifically, Alt is talking about the company’s latest innovation, Celebros Salesperson v8, currently the most powerful site-search and navigation tool on the market. Designed as the ultimate tool for today’s online merchandising professionals, it boasts easy to use features and applications suitable for any size e-commerce site.

Shop till you don’t drop:  Retail Focused

Priding itself as being 100% retail focused, Celebros Salesperson V8 Suite is designed for site search, dynamic navigation and merchandizing excellence. “The v8 (suite) allows online merchants of all sizes to have the effective tools they’ll need to convert visitors and browsers into paying customers, with  results they will see immediately,” Alt explains.

Among v8’s powerful features is the flexibility to instantly create, monitor and update dynamic campaigns.  This is based on active data taken from a shopper’s current choices and search habits.  “Think of it as having a live salesperson on the floor,” says Alt.

The system combines that important user action-based information, including top queries and fallbacks, with streamlined, proactive merchandising features to create instant campaigns, tweak shoppers top queries, add synonyms, create virtual categories and manage refinement display all from one friendly web based tool.

“Perhaps the two most exciting features in the v8 Suite is the ability to create virtual categories™ on the go, allowing merchants to bypass both the time and hassle of making online hard-code changes to shop categories and catalogs while going directly to market with the desired changes and our new technology that allows the merchant to have actual “x-ray” vision of live onsite customer behavior and interaction both in the form of heat-maps – showing where customers are clicking and how they interact with the website and detailing actual live on-the-go clicks/visits down to the page level and detailed analytic reports for each and every page which includes referrals, entry and exit points, time on page, conversions and much much more” Alt explained

Retailers spend a large part of their day giving customers the best online shopping experience — optimizing store performance, monitoring queries and clicks, maintaining their catalog – while trying to reduce “user abandonment.”  Using cutting-edge conversion technologies, Celebros created the new industry revolutionizing v8 Salesperson Suite along with the best of breed Concept-based Semantic site-search, thus simplifying the daily search and merchandizing tasks every retailer faces.

The big idea:  Concept Based Search

Using cutting-edge conversion technologies, Celebros created Salesperson v8 with the “best of breed” concept-based semantic site-search.  This simplifies those daily search and merchandizing tasks every retailer faces.   This new v8 version allows an e-retailer to convert visitors that traditionally were falling by the sideways of the “Long-Tail” – where most revenues are.

For example, explains Alt, knowing your customers means understanding their language. In order to ensure that they get the most relevant products with each search, your synonyms and misspellings have to be covered.  Additionally, having the site understand your customers typing vernacular or colloquial speech can often be the tipping point between leaving your shop or proceeding to the check out point with a cart full of goods. In v8, the Shop Dictionary Tool allows you to easily match unique or often misspelled search terms with known correctly spelled words the system used to tag your catalog.

Warp Speed, Bulls Eye Accuracy

Hundreds of online retailers around the world who use Celebros site-search understand the Celebros difference.  They know that in addition to  relevancy and accuracy, performance can make or break a site-search solution.  To date, Celebros is the only in-memory site-search engine with the record response time of 0.05 seconds per query.  Because search results are indexed and pre-loaded into the system’s memory storage, making it the quickest for returning relevant and accurate search results each and every time.

At a recent demo of the product, viewers were impressed.  “Savvy clients with high merchandizing awareness that started working with v8 were hooked on the product in a matter of minutes,” Alt says.  “We already have several clients lined up for to use it.”

Measurable Value,  Better ROI

Most retailers spend a significant amount of money to bring traffic to their site wither using SEO or SEM, but fall short in converting the traffic once it gets to their site. Celebros addresses this challenge and helps retailers maximize the return on this investment.

“Celebros brings outstanding value to customers who see results immediately after going live with our system solutions,” Alt continues.  The results are dramatic.  One Magento store client that recently went live with Celebros site-search experienced an increase in site-search traffic which contributed to 37% of revenues, with a conversion rate of 8.08% .  That’s more than four times their previous rate of 1.75% with regular navigation.   Per Visit Value increased from $1.41  to  $7.37, with an Average Order Value (AOV) increase of 13%, from $80.70  to $91.21.  Stickiness of the site tripled, with a pages per visit increase from five pages per visit to over 15.   The average time on site more than tripled and their bounce rate was reduced to just over 2% from nearly 49%.

With v8, Celebros continues to offer the industry-breaking technology that is shattering the E-commerce status-quo.  “We empower our clients with a unique edge,” Alt says. “Now online merchants of all sizes will have the capabilities to intelligently convert visitors and browsers into paying customers, something every online merchant wants.”

To see how v8 can revolutionize your site, and to learn more about the see how this innovative tool is shattering the e-commerce site search status quo.  Contact us at sales@celebros.com for a free demo!

Celebros is committed to developing customized updates and support solutions for all Magento platforms and versions, including the latest Enterprise Edition 1.11.  Most recently, the Celebros/Magento Extension became available for download on Magento Connect, Magento’s AppStore.

“Celebros continues to create the tools for our Solution Partners to effectively integrate site-search with reviews, ratings, and other compelling content into a unique shopping experience,” says Roy Rubin, CEO and Founder of Magento.

Magento and Celebros share a common purpose, offering solutions that ultimately make online merchants lives easier.  Both companies understand the needs of their clients, the platforms they use and the tools they need to succeed.  Magento is a feature-rich, professional Open Source e-Commerce platform solution that offers merchants complete flexibility and control over the presentation, content and functionality of their online channel.  Magento’s intuitive administration interface features powerful marketing tools, a catalog-management engine and is SEO optimized to give merchants the power to create sites that provide an unrivaled and rich online shopping experience for their customers, tailored to their unique business needs.

Welcome New Magento Stores:

Celebros welcomes the following Magento stores, now live with Celebros Salesperson Site-Search designed specifically for Magento E-Commerce stores.

• SabonNYC.com  an  Ecommerce Partner, is live with  Celebros Salesperson Site-Search.

This hosted Software-as-a-Service (SaaS) solution dramatically simplifies implementation and lowers the barriers to benefit from cutting edge search and merchandising capabilities.

• GlassesUSA.com is live with Celebros’ Salesperson Site Search with the capability to simplify daily merchandizing tasks such as redirecting customers to promotion pages, implementing auto complete or flagging different banners for search queries. 

Unlike SQL-based search engines that provide results based on the search term, a concept-based search works based on the product type searched. The basic idea behind conceptual search is to provide the user with fewer, yet more specific results.

Most concept-based search solutions use Natural Language Processing algorithms to differentiate between the various components of the search term. To be more precise, these site search solutions can effortlessly identify which part of the search term is a product, an attribute, or a price range.

A conceptual search not only displays more accurate results for the product that has been searched for, but also shows results that are closely related to the search query. In the end, shoppers get to see what exactly they were looking for, plus a list of other related products that might draw their attention. So, this type of site-search solution will not only widen the scope of search, but will also improve sales and site traffic by providing accurate results every time.

An effective conceptual search solution is the one that is dictionary-based, which means it can efficiently auto-correct spelling mistakes that users are likely to make. Also, there are a few search solutions that recommend synonyms for various products in the site’s catalog, thus enhancing the user experience.

Unlike ordinary in-site search solutions that display the “no result page” for an unavailable product search, certain concept-based search solutions display search results of similar products. So, customers will not have the urge to go out of the site when they don’t find the product they were actually seeking.

Certain concept-based search solutions can even understand price terms and thereby provide a list of products that fit the shopper’s budget. For instance, customers searching for “size 32 beige pants under $30” will be provided with a complete and more relevant list of all the products under the specified price range.

The Salesperson site-search offered by Celebros is the only concept-based site-search solution that has several advantages over its rivals. This in-site search solution brings together all the above mentioned features to help customers navigate through the site quickly and conveniently. It also offers numerous refinement options that will help customers arrive at the right product.

Magento Partners with Celebros to Bring Semantic Site-Search to the Magento Platform

Merchants on Magento can now deploy Celebros’ e-commerce site-search geared towards increased Conversion and Revenues, extending the world’s fastest growing open source e-Commerce platform

“Site-search technology can affect the majority of a store’s traffic, making a critical impact on the store’s performance,” Roy Rubin, CEO and Founder of Magento said. “Celebros has further created the toolset for our Solution Partners to effectively integrate site-search with reviews, ratings, and other compelling content into a unique shopping experience.”

Choosing the Right Site Search Solution Made Easy!

Even a well-designed e-commerce site will not show continuous improvement in sales and traffic if it lacks an effective in-site search solution.  A recent survey revealed that around 73 percent of the visitors leave a site within a minute or two if the internal site search results fail to display what they are actually looking for.  The survey results emphasize the importance of having a smarter in-site search solution. Most visitors are impatient and any delay will cause site abandonment.

Unlike site search solutions of yesteryear’s that only displayed a list of products relevant to the search term (text matching), today’s site search enables the website owner to allow the customers to search the site using their own terms and or language to find the product(s) they want their way –  to improve the user experience and making search into a personalized search experience. Choosing the right internal site search solution for your site is easy if you pay attention to a few salient points.

Relevant Results: The obvious purpose of site search is to provide users with the exact product or service that they are seeking, but this is where most solutions fail.  Not every customer will have the patience to continue searching until he/she gets the desired result. So, make sure that the local site search solution you choose should be able to evaluate search query information and learn how visitors search, what keywords are used and what items they ultimately choose. So, the solution should be able to mimic the natural way in which visitors’ process information such as the Celebros Salesperson concept based semantic site search.

Site Search Maintenance: Even the best search solution may not prove to be effective when it is not well implemented or maintained by the site owners. If you’re short of resources for computing and technical support, then look for hosted services (SaaS), which will not call for maintenance or software upgrades.

Site Search Control: It’s always better to go for site search solutions that give you the liberty to promote your products. For instance, you should have the flexibility to prioritize the products on sale or display promotional ads on the result pages.  Celebros offers its customers the ability to add within the search bar an AutoComplete function which will create an even faster search experience and allows for product visuals to appear automatically within the search.

Improvement in Search Solution: Make sure your site search provider constantly finds new and innovative ways to improve your sales.  The best ones are those that can be customized to suit your requirements.

Data Re-purposing: Check if the internal site search solution can help complement your SEO campaigns, apart from working effectively in providing customers with more relevant results. For instance, the results give you an idea regarding the most popular keywords used by customers and products that receive most clicks. This data will in turn help you with page optimization.

Evaluate Site Search Performance: A few site search solutions are integrated with analytical tools, which will help you determine where exactly you need to focus on to improve your business. An alternate way is to try multivariate testing, which will give you an understanding of how changes in search results can impact the conversion rate. 

Celebros.com, the industry leader in E-Commerce Site Search is one such site search provider who uses concept-based search to make navigation through an e-commerce site easy and effective. 

Site Search – A Must for Internet Retailing!

In order to increase sales, all e-commerce websites should have good content complemented with clear images.  But to enhance the user experience and the conversion rates, a retail website needs more than just a visual appeal.  A website should help customers find what they want easily.  An effective site search is the solution to make navigation effortless and provide the customer the easiest and fastest way to find the products they want using their own language.

Visitors who are accustomed to using the highly-relevant search boxes in regular search engines, such as Google and Yahoo, find it extremely tiresome to navigate through e-commerce sites and find what they actually need or want.  Most users that come to an e-commerce site directly look for the search box as soon as they enter a site.  It is important that website owners consider installing an internal site-search on their website that is both effective, personalized to the customers search language and understanding of the search intent, concepts and semantics in order to provide the most relevant result.

If you are one of those website owners who have not yet installed a competent local site-search technology, then here are some reasons why you should do so.

Benefits for Customers

The internal site search option is a great tool if you believe in a customer-centric approach. Time is a precious commodity, and one of the main reasons why people resort to online shopping is to save time. If you have a website with a complex navigational structure, then it is bound to make them impatient and drive them away. In fact, according to several studies almost 80% of web users leave a site if the local site search option is poor.  Remember, Google is only one click away!

So, if you want your customers to stay around, you need to invest in a competent site-search function.  An efficient site search technology such as the Celebros SalesPerson will give them the most  relevant and personalized results under 0.05 seconds, thereby delivering beyond satisfactory user experience to your customers and increasing your conversion rates by 200% or more!

Furthermore, site owners can offer their customer more ways to convert browsers into customers by using the Cross-Sell feature, the Gift Finder (product finder), AutoComplete with images and top queried products based on your customers search.

Benefits for Site Owners

The internal site search is coveted by end-users for relevancy and ease, but the site owners also benefit greatly from this feature.  The site search can not only boost your conversions and site revenues, but will also help create a brand reputation.  You can also gather valuable marketing information about your customers.  With the right analytical tools, you can get an insight on costumers’ navigational behavior and intentions.

Once you get an idea about your customers’ behavior, you can make adjustments to improve your site’s usability and performance. You will also be able to track new keyword search trends and tweak your content accordingly.  The site-search function also offers new product ideas.  If customers search for a particular product that you don’t offer, then you can even consider offering the same product.

On the whole, the internal site-search offers a lot more than just navigational capabilities.  Website owners, looking for efficient site search services for their online shop, can rely on Celebros.com, the leader in Site Search and Merchandizing and pioneer in search and conversion technologies.

No matter what e-commerce platform you use, Celebros is 100% platform friendly and can be easily implemented onto the platform of choice!

• “Auto complete” and instant search in the search box
• Product details including images and pricing as part of the search
• Refinements, quick view, and user/ expert reviews in the organic search
•  Social networks involvement via posting products on Facebook and Twitter

As users come to expect an intuitive and effective search experience, they are less tolerant to sites exhibiting “bad Search manners”.

Merchants need to be aware of how popular search engines are changing user expectations, as these are driving search paradigms. To remain competitive, online stores must use third party site-search to ensure their search results are accurate and relevant, refinements are effective, and the search results page provides a similar if not surpassing experience to organic search engines.

A successful UI is a dual combination of reliable functionally and aesthetic visibility. The less your shoppers have to think about their clicking action, the better. They should not be expected to spend huge chunks of time trying to navigate their way around your site. Life is hard enough already. So, what can be done to cut their time down?

Site-Search QuickView: click to zoom

• Quick view: Exactly as the name implies…give your customers a quick view of the products they are seeking. A hover with the mouse over a desired product and a quick mini window automatically presents your customers with detailed product info. No more schlepping to a separate product page, no more waiting… just straight to checkout.

• AutoComplete: Complete your customers’ queries so they don’t have to!

Site-search AutoComplete - click to zoom

• Placement: It matters! Trust us. Eyes wander and react in different ways to different stimuli. When discussing ecommerce, the question becomes to where do eyes wander on a screen and to what degree can they be stimulated? Thanks to a recent German usability blog posting, we learn that a recommendation tool, such as Cross-Sell, is most effectively located on the right hand side of the product page, enabling optimum eye stimulation (and eventually, human purchasing potential).

These are just to name a few. As a retailer, do you want to be responsible for the disappointment of some mother who spent hours without success trying to navigate herself around your site to find a driving hamster for her 6 year old son for Christmas? Of course not. So evaluate your UI and see what design improvements can be made and/or optimization tools can be added.