Making Connections at the IRCE 2012

June 14, 2012 by

Last week the Internet Retailer Conference and Exhibition (IRCE 2012) was held in Chicago and attracted the largest number of attendees at more than 8,000 executives.  This show is the world’s largest e-commerce event where retailers gathered from around the world including the United States, Brazil, Australia, Europe and many more countries.

It was a 4-day event where top level e-retailing executives and their teams gathered to learn the latest practices and tools for connecting with the 21st Century consumer. They

focused on how social media, mobile commerce, e-marketing, web merchandizing improve back-end operations, boost conversions, generate revenue and much more.

This show created a great opportunity to connect with our current partners and customers. We closed new business and established solid, new relationships with

e-retailers that will benefit from Celebros e-Commerce site-search, merchandizing and conversion technologies (available in 7 languages).

Celebros had a big presence at the show with a newly designed 200 square foot booth to showcase our cutting-edge conversion technologies.  This is the first event that we were able to present the new ConversionProV8 suite of Conversion Technologies.  There was an overwhelming response not only from our partners and the attendees but also from our competition.  Conversion ProV8 suite of Conversion Technologies is the ultimate solution for action rich features which dramatically increases conversion rates while providing a boost to the overall shopping experience by 300 – 800% and improving the bottom line.

For more information, please visit www.celebros.com, follow Celebros on Twitter at http://twitter.com/celebrossearch or “Like Us” on Facebook at http://www.facebook.com/pages/Celebros/216298918455932

Advertisements

Celebros and Classy Llama Studios Partner Bringing Revolutionary Conversion Technologies to Magento E-Commerce Sites

May 30, 2012 by

Magento Partners deliver Conversion ProV8 suite of Conversion Technologies resulting in dramatically higher conversion rates while improving overall shopping experience.

Celebros Inc., the global leader in site search, navigation, merchandizing and conversion technologies, announced that it has entered into a strategic partnership with Classy Llama Studios, a Magento Gold Partner and Site Integrator, to provide the ConversionPro V8 suite of Conversion Technologies to their Magento Enterprise clients helping to dramatically increase conversion rates by 300-800% while providing a boost to the overall shopping experience.

Classy Llama Studios is a full-service eCommerce firm specializing in eCommerce strategy, marketing, creative, and development, all centered around the Magento Enterprise platform. They worked with a number of platforms prior to Magento, but when Magento was released back in March of 2008, they knew it would become the gold standard for eCommerce. They immediately began investing in the Magento ecosystem, and launched one of the first Magento eCommerce sites. Since then, they have completed over 70 sites, many of them requiring a deep level of software development finesse, on the Magento platform and are working with many of those companies to bring their businesses to the next level. They are excited at what Magento Enterprise has become over the years and see this growth continuing for a long time into the future!

“One of the strengths with Magento is its ability to easily integrate services like Celebros,” said Rob Tull, Director of Solutions at Classy Llama Studios. “With semantic search being the future of search, we have recommended and will continue to recommend Celebros suite of conversion technologies as a great search, navigation and merchandizing solution for the Magento platform. We continue to appreciate our relationship with Celebros because in addition to their unique search offering, they are great to work with and responsive to our inquiries and the needs of our clients.

“Magento has provided the tools to developers and strategic industry partners to build the best e-Commerce platform and experience available. Our partnership with Classy Llama Studios, one of the leading Site Integrators for Magento stores, will enable merchants to realize untapped sources of revenue and empower their customers to find the products they want with ease using their own language,” said Ofer Alt, CEO of Celebros. “They have a total of nine Magento Certified Developers with seven having the distinction of the Plus certification. This means that they have more Certified Developers than any company in the world. They also have the privilege of being a member of the Developer Certification Board. It will enable Classy Llama Studios to continue to be able to find and create dependable solutions for their Magento eCommerce stores and be able to provide results that work as expected.”

“As a Magento Gold Partner, we’re focused on advancing this evolution and partnering with Classy Llama Studios. This will allow Celebros to rapidly grow and provide the ConversionPro V8 suite of Conversion Technologies to even more users of the Magento platform. The Celebros hosted Software-as-a-Service (SaaS) solution that makes a difference to hundreds of top online-shops globally, dramatically simplifies implementation and lowers the barriers to benefit from the cutting edge search and merchandising capabilities.”

“Site-search technology can affect the majority of a store’s traffic, making a critical impact on the store’s performance,” Roy Rubin, CEO and Founder of Magento said. “Celebros has further created the toolset for our Solution Partners to effectively integrate site-search with merchandizing, navigation, reviews, ratings, and other compelling content into a unique shopping experience.”

About Classy Llama Studios
Classy Llama Studios is a leading eCommerce agency and an industry leader in Magento development. They specialize in eCommerce strategy, marketing, creative and development. Classy Llama Studios works with eCommerce merchants who want to take their eCommerce business to the next level by implementing eCommerce best practices powered by solid technology implementation and effective design.http://www.classyllamastudios.com

About Magento
Magento is the fastest growing eCommerce platform with over 225 solution providers, 100,000 merchants and brands worldwide and a host of Industry Partners that create applications and extensions for the Magento platform. Magento is a feature-rich, professional Open Source eCommerce platform solution that offers merchants complete flexibility and control over the presentation, content, and functionality of their online channel. Based in Los Angeles, Magento is a fast-paced, entrepreneurial organization dedicated to the mission of enabling the eCommerce ecosystem.
http://www.magentocommerce.com

About Celebros
Celebros, Inc. is the global leader in e-Commerce site-search, merchandizing and conversion technologies for online retailers. Celebros revolutionized e-Commerce by creating intelligent, concept-based search for online retailers. Since that time, Celebros has emerged as the industry leader in conversion technologies, developing a patented cutting edge search solution that employs the most advanced Natural Language Processing (NLP) technology available. Celebros is the only provider of conversion technologies that is available in seven languages. Celebros customers include over 400 e-Commerce retailers and merchants in eleven countries, including the United States, Europe and Asia. A number of these are among Internet Retailer’s Top 100/500 companies. The privately held Celebros is headquartered in northern New Jersey, with offices in California, Israel, London, Munich and Paris. For more information, please visit http://www.celebros.com, follow Celebros on Twitter athttp://twitter.com/celebrossearch or “Like Us” on Facebook athttp://www.facebook.com/pages/Celebros/216298918455932

Celebros and Redstage Networks Partner To Bring Cutting Edge Conversion Technologies to Magento E-Commerce Sites

May 25, 2012 by

Magento Partners deliver ConversionProV8 suite of Conversion Technologies resulting in dramatically higher conversion rates

 

Celebros Inc., the global leader in site search, navigation, merchandizing and conversion technologies, announced that it has entered into a partnership with Redstage Networks, an e-Commerce agency that specializes in Magento, to provide the ConversionPro V8 suite of Conversion Technologies to their Magento clients helping to dramatically increase conversion rates while providing a boost to the overall shopping experience.

Redstage Networks, a New Jersey based leading e-commerce solutions agency, specializes in working with the Magento eCommerce platform. Having worked on over 150 Magento projects, Redstage is the most advanced and experienced agency in the industry.

“At Redstage, we’re very passionate about delivering the right technologies to our clients,” said Adam Morris, CEO of Redstage Networks. “There are so many tools and systems available to businesses now. Our clients rely on us to have the knowledge and experience to make them a world class competitor. A brilliant system like ConversionProV8 that simultaneously improves user experience and instantly improves the bottom line is a no brainer for any Magento customer.”

“Magento has provided the tools to developers and strategic industry partners to build the best e-Commerce platform and experience available. Our partnership with Redstage will enable merchants to realize untapped sources of revenue and empower their customers to find the products they want with ease using their own language,” said Ofer Alt, CEO of Celebros. “As a Magento Enterprise Partner, we’re focused on advancing this evolution and partnering with Redstage Networks. This will allow Celebros to rapidly grow and provide the ConversionPro V8 suite of Conversion Technologies to even more users of the Magento platform. The Celebros hosted Software-as-a-Service (SaaS) solution that makes a difference to hundreds of top online-shops globally, dramatically simplifies implementation and lowers the barriers to benefit from the cutting edge search and merchandising capabilities.”

“Site-search technology can affect the majority of a store’s traffic, making a critical impact on the store’s performance,” Roy Rubin, CEO and Founder of Magento said. “Celebros has further created the toolset for our Solution Partners to effectively integrate site-search with merchandizing, navigation, reviews, ratings, and other compelling content into a unique shopping experience.”

About Redstage Networks
Redstage Networks, a leading eCommerce solutions agency, specializes in working with the Magento eCommerce platform. They are a firm that operates by accomplished business and marketing professionals and backed by a team of creative and computer science gurus. Their passion is for their eCommerce sites to look beautiful and function flawlessly but also have exceptional conversion rates. Redstage Networks is truly enthusiastic about what they accomplish every day, and they enjoy working with clients that demand excellence and are equally passionate about their business. http://www.redstagenetworks.com

About Magento
Magento is the fastest growing eCommerce platform with over 225 solution providers, 100,000 merchants and brands worldwide and a host of Industry Partners that create applications and extensions for the Magento platform. Magento is a feature-rich, professional Open Source eCommerce platform solution that offers merchants complete flexibility and control over the presentation, content, and functionality of their online channel. Based in Los Angeles, Magento is a fast-paced, entrepreneurial organization dedicated to the mission of enabling the eCommerce ecosystem. http://www.magentocommerce.com

About Celebros
Celebros, Inc. is the global leader in e-Commerce site-search, merchandizing and conversion technologies for online retailers. Celebros revolutionized e-Commerce by creating intelligent, concept-based search for online retailers. Since that time, Celebros has emerged as the industry leader in conversion technologies, developing a patented cutting edge search solution that employs the most advanced Natural Language Processing (NLP) technology available. Celebros is the only provider of conversion technologies that is available in seven languages. Celebros customers include over 400 e-Commerce retailers and merchants in eleven countries, including the United States, Europe and Asia. A number of these are among Internet Retailer’s Top 100/500 companies. The privately held Celebros is headquartered in northern New Jersey, with offices in California, Israel, London, Munich and Paris. For more information, please visit http://www.celebros.com, follow Celebros on Twitter athttp://twitter.com/celebrossearch or “Like Us” on Facebook athttp://www.facebook.com/pages/Celebros/216298918455932

We released the new Celebros Conversion Technologies video

May 24, 2012 by

After endless hours of research, writing, screening, voice overs, sketches, cat fights and a whole lot of love we are happy to announce that the all new Celebros Conversion Technologies video is live and ready for screening.

Place your favorite bag of popcorn in the nuker, sit back and enjoy the flick!

Oh yeah, share it!

Celebros and Orange Collar Media Partner, Delivering Higher Conversion Rates to Magento E-Commerce Sites

May 22, 2012 by

Celebros Inc., the global leader in site search, navigation, merchandizing and conversion technologies, announced that it has entered into a strategic partnership with Orange Collar Media, a Magento Gold Partner and Site Integrator to provide the ConversionPro V8 suite of Conversion Technologies to their Magento Enterprise clients helping to dramatically increase conversion rates by 300-800% while providing a boost to the overall shopping experience.

Orange Collar Media, a Denver based Magento Gold partner, is composed of brilliant creative and impressive technical minds that build and design e-Commerce websites delivering outstanding solutions that are sensible and that drive profit.

“We don’t just build websites, we build User Experiences that generate revenue and streamline business operations,” said Shane Blandford, CEO of Orange Collar Media. “Orange Collar Media is excited about our partnership with Celebros. By partnering with Celebros it brings a new level of semantic site search and dynamic marketing abilities to our clients that ultimately will lead to higher conversion rates. The ConversionPro V8 product is exactly the type of product that our clients have been looking for that brings together Semantic Site Search, Navigation, Merchandizing and Analytics in one seamless product.”

“Magento has fundamentally changed the e-Commerce platform game by rapidly growing an active community of Solution Partners, developers and site integrators such as Orange Collar Media. It has really opened the door for broader innovation by merchants who had previously been priced out of the cutting edge of eCommerce,” said Ofer Alt, CEO of Celebros. “As a Magento Enterprise Partner, we’re focused on advancing this encouraging evolution and partnering with Orange Collar Media. This will allow Celebros to rapidly grow and provide the ConversionPro V8 suite of Conversion Technologies to even more users of the Magento platform. The Celebros hosted Software-as-a-Service (SaaS) solution that makes a difference to hundreds of top online-shops globally, dramatically simplifies implementation and lowers the barriers to benefit from the cutting edge search and merchandising capabilities.”

“Site-search technology can affect the majority of a store’s traffic, making a critical impact on the store’s performance,” Roy Rubin, CEO and Founder of Magento said. “Celebros has further created the toolset for our Solution Partners to effectively integrate site-search with merchandizing, navigation, reviews, ratings, and other compelling content into a unique shopping experience.”

About Orange Collar Media
Orange Collar Media, a Magento Gold partner, builds and designs websites to inform, advise and grow brands. Based in Denver, they focus on completing projects on time with excellence and exceeding their clients’ expectations. Working with Orange Collar Media means that you have made an investment. You will have something that will truly help your business succeed. http://www.orangecollarmedia.com

About Magento
Magento is the fastest growing eCommerce platform with over 225 solution providers, 100,000 merchants and brands worldwide and a host of Industry Partners that create applications and extensions for the Magento platform. Magento is a feature-rich, professional Open Source eCommerce platform solution that offers merchants complete flexibility and control over the presentation, content, and functionality of their online channel. Based in Los Angeles, Magento is a fast-paced, entrepreneurial organization dedicated to the mission of enabling the eCommerce ecosystem. http://www.magentocommerce.com

About Celebros
Celebros, Inc. is the global leader in e-Commerce site-search, merchandizing and conversion technologies for online retailers. Celebros revolutionized e-Commerce by creating intelligent, concept-based search for online retailers. Since that time, Celebros has emerged as the industry leader in conversion technologies, developing a patented cutting edge search solution that employs the most advanced Natural Language Processing (NLP) technology available. Celebros is the only provider of conversion technologies that is available in seven languages. Celebros customers include over 400 e-Commerce retailers and merchants in eleven countries, including the United States, Europe and Asia. A number of these are among Internet Retailer’s Top 100/500 companies. The privately held Celebros is headquartered in northern New Jersey, with offices in California, Israel, London, Munich and Paris. For more information, please visit http://www.celebros.com, follow Celebros on Twitter athttps://twitter.com/celebrossearch or “Like Us” on Facebook athttp://www.facebook.com/pages/Celebros/216298918455932

Woodworking Tools E-Retailer ToolsToday.com Crafts Higher Conversions With Celebros Conversion Pro V8

April 17, 2012 by

Celebros Inc., the global leader in e-commerce site-search, merchandizing and conversion technologies for online retailers, announces that ToolsToday.com, an online retailer of premier products for professional woodworkers and home craftsman, is now live with Celebros’ ConversionPro V8.

“With Conversion Pro V8, ToolsToday.com is now equipped with the most powerful and effective solution on the market,” said Ofer Alt, Celebros CEO. “As a retailer that sells premier products, ToolsToday can now offer their customers an enhanced shopping experience with the “best of breed” concept-based semantic site-search, merchandizing and easy navigation tools. We welcome them into the Celebros family.”

“With the feature rich Conversion Pro V8 that includes site search, guided navigation, auto complete, dynamic merchandizing, multi select, virtual categories, gift finder, cross sell, LiveSight HeatMaps and the LiveSite Analytics suite, ToolsToday.com will be able to keep their site fully optimized and moreover, they will see an increase in conversions, higher order values and additional revenue.” said Alt

Conversion Pro V8 is the ultimate tool for today’s online marketing and merchandising professionals specifically designed for online shops like ToolToday.com that have large product inventories and small IT departments. With some 10,000 SKUs, ToolsToday.com is continually optimizing the way users search and navigate their site.

About ToolsToday.com
ToolsToday.com is the online source for fine woodworking cutting tools, including saw blades, router bits, boring bits and other assorted cutters. The company mainly sells Amana products, which are recognized worldwide as the premier brand for the professional woodworker and home craftsman.
http://www.toolstoday.com

Give Your Site the Gift That Keeps on Giving

April 16, 2012 by

Reduce Shopper Anxiety and Increase Sales with Gift Finder

by Ofer Alt

 

We’ve passed the Ides of March and the dreaded Ides of April, which means one thing:        We’re heading right into the next big gift buying season: Mothers’ Day, Father’s Day, graduations and weddings galore.  So what better time to highlight a great little feature that will help any e-shop get through this busy time.  It’s an automated “gift expert” that will help your customers find the gifts they want, with a minimum of stress and effort, and a maximum return of happy customers.

The feature I’m referring to is Gift Finder, which, in my opinion, is one of the more underrated and powerful tools you can add to your site.

Gift Finder’s power begins even before a shopper begins their search!

How?  Gift Finder asks specific questions in order to direct customers to the most specific items, and delivers personalized, useful results based on their answers. Not only does this module help relieve the gift giver’s shopping anxiety and stress, it increases the chances the browser will convert to a paying customer.

In other words, Gift Finder performs much like a live sales person would. Who are you shopping for? Is the recipient male or female? What’s the occasion?  What gift category, price range, size, etc.  The combinations can be added to a drop down menu that the shopper checks off, and results are returned quickly and accurately.

Gift Finder is one of thirteen powerful features found in Celebros ConversionPro V8, the only conversion platform that gives you the flexibility to turn your catalog into a dynamic shop that’s relevant, current, personalized and optimized for higher conversions and increased sales.

So make it easier for your customers to shop for all those mothers, fathers, graduates, brides and grooms. Reduce their anxiety and increase your conversions with Gift Finder!

Celebros to Exhibit at the 2012 Imagine E-Commerce Conference in Las Vegas

April 12, 2012 by

Celebros Inc., the global industry leader of site search, merchandizing and conversion technologies for online retailers, and the first site-search partner for the e-commerce giant Magento, will be exhibiting at Magento’s imagine eCommerce Worldwide Conference 2012 later this month in Las Vegas.

The three day international conference which has been dubbed as the “Super Bowl of E-Commerce” which takes place April 23 -25 at the M Resort Hotel in Las Vegas, provides Celebros with a unique opportunity to showcase its latest suite of Conversion Technologies to thousands of e-commerce retailers and Magento partners from the United States and around the world. Celebros is an event Silver Sponsor.

“As a Magento Enterprise Partner, we are committed to continue our focus on advancing e-commerce solutions for Magento stores,” said Ofer Alt, Celebros CEO. “We look forward to exhibiting our most powerful suite of conversion technologies, “ConversionPro V8”, at one of the most important e-commerce events in the world.”

Celebros and Magento, the global open source e-Commerce platform provider, formed a partnership last year to bring Celebros site search and merchandizing capabilities to the Magento Enterprise customer base. Celebros’ conversion technologies have already been integrated on numerous Magento based websites across the globe.

Celebros continues to shake up the e-commerce industry’s “status quo” with its innovative conversion technologies, designed to be the ultimate solution for today’s online marketing professionals.
Celebros’ ConversionPro V8 goes beyond site search with a feature rich suite of 13 conversion enhancing tools, including Guided Navigation, Auto Complete, Dynamic Merchandizing, Multi Select, Virtual Categories, Gift Finder, Cross Sell and LiveSight Analytics, designed to increase revenue and conversion rates.

Visit Celebros at the 2012 imagine eCommerce Conference at the M Resort in Las Vegas. Experience the e-commerce revolution and find out how hundreds of Celebros customers are boosting their conversions by 300 – 800 percent.

Empower Your Customers’ Online Shopping Experience with Guided Navigation

April 9, 2012 by

by Ofer Alt, CEO

 

For the most part, e-retailers devote an enormous amount of resources into building their site, making it inviting exciting and interesting. That’s all well and good – but are they giving equal time to search and navigation?  Are they giving their potential customers the right tools to find the products they came to buy?

A great looking site – your storefront —  is important for bringing in  the curious, potential customer.  Converting that curious shopper into a paying customer is, of course, your desired goal.  Having a powerful, intelligent site search feature is a key component for any online shop. We know th­­­­­at customers who use site search are responsible for upwards of 55% of an online shop’s total revenue.

Still, there’s a way to enhance that site search experience and give customers an even more powerful shopping experience.  ConversionPro V8’s Guided Navigation feature empowers shoppers by narrowing their search, making your site easy to navigate.  Customers will find exactly what they’re looking for with minimal effort and the most positive results — in the shortest possible time.

Exactly how does this work?  Most people begin a search with vague and non-specific terms and get frustrated with either a lack of specific results or too many returned results.  What they’re missing is the product’s attributes, which, had they input them into the search, would yield better results.  For example, someone searching for a “little black dress” may get too many results become overwhelmed and leave the site.  They didn’t narrow their search because they didn’t dig down deep enough.

What guided navigation does is provide that drop down list of attributes, or facets, for that search and narrows down the choices to a simple click.  Going back to the “little black dress,” the choices could be narrowed by dress length, size, price, manufacturer, fabric, style, etc.  Guided navigation is especially powerful for sites that carry large inventories with a broad range of features, like tools or medical supplies.

So guide your shoppers with ConversionPro V8’s Guided Navigation and give your customers the easiest, most powerful online shopping experience available.  You’ll see your e-shop benefit from impressive conversion rates and increased revenue.

Three Easy Steps to Promoting Your Most Profitable Products

April 6, 2012 by

Merchandizing Best Practices:

Three Easy Steps to Promoting Your Most Profitable Products

By Ofer Alt, CEO

I think it’s fair to say that every e-tailer wants to promote – and sell — their most profitable products. If one of those hi-margin items happens to be the hot product du jour, it may already be flying off the virtual shelf.  But if those products are hard to find on your site, you need to promote them so they come up in search results and end up in your customers’ checkout basket. In other words, implementing a little merchandizing strategy will not only get your customer’s attention, it will bring you higher order values and increased conversions

The solution is easy and quick, and just happens to be one of ConversionPro V8’s most powerful features.  With just three easy steps you can create a promotion campaign that will showcase your most profitable products, narrow down the choices and redirect customers to your top brands.  Smart merchandising will boost your conversions and benefit your bottom line.

1.   Create a Category Promotion Campaign

Let’s say you want to create a Hunger Games category promotion as a tie-in with the wildly successful movie and books series.  Whether your shop sells outdoor survival gear, designer clothes, or jewelry, your Hunger Games category promotion will boost the products you select to show up first in search results without having to manipulate your catalog. The campaign is activated by a shopper’s search query, and hi-end items, like those golden-heel booties or fitted Lurex sweater worn by characters in the film, will come up first.

2.   Create an Alternative Products Campaign

Replacing low margin products with more profitable ones is easy when you create an Alternative Products Campaign. This will also allow you to replace products that typically have a low conversion rate with higher conversion rate products based on market trends and analytics.

3.   Create landing pages and redirect pages for top brands.

Landing pages and redirect pages are another way to bring shoppers to top brands.  These pages can include any information about your special tie-in, free shipping, etc.

So why not give your site an instant conversion boost with a special promotion campaign you can implement in minutes?  It’s a great way to merchandize your hi margin products and you’ll see immediate results.

With a minimal amount of merchandising effort, you’ll see “the odds will ever be in your favor.”

To learn how you can boost your conversions by 300-800% learn more about ConversionPro V8 today.


%d bloggers like this: